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Home
Glossary
Data Visualization

Data Visualization

What is Data Visualization?

Data visualization is representation of data using visual elements like charts, plots, graphs, infographics and so on. The visual representations help communicate complex data-driven insights such as trends, outliers, and patterns in an easy-to-understand manner. With nearly 330 Mn Terrabytes of data generated every day, data visualization tools and technologies are essential to analyzing massive amounts of data and information flowing through an organization and making data-driven decisions.

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Benefits of Data Visualization

DataOps provides the tools, operations, and organizational structures to support analytics, in turn creating a data-driven organization. Benefits include:
  • Automated reporting. Enable contextualized data and information for superior decision making by using data visualization dashboards.
  • Easier trend analysis. Analyze current and historical data, see trends and patterns to predict the future like potential growth or declining revenues.
  • Understand customer behavior. Use sentiment analysis and customer segmentation to dig deeper into how your customers feel about your brand and identify correlations.

Data Visualization use cases

Operational analytics

Track key performance indicators (KPIs), proactively identify issues, and pinpoint areas of improvement.

Risk management

Identify risks early on before they turn into problems, improve quality and compliance.

Service excellence

Use the voice of the customer (VOC) to adapt to evolving customer requirements.

Social media analysis

Make sense of huge volumes of texts and unstructured data generated on social media platforms to improve engagement and CX.

Data Visualization: Featured content

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Analytics Boosts Customer Retention and Increases Annual Revenue by $1.27 Million for Streaming Media Giant

Operational Excellence

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Data Visualization related solutions

Use data visualization tools and technologies to reduce risks and drive service excellence.

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Data Visualization Solutions

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Customer Journey Mapping

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